The Times They are A-Changin’ - Navigating an Unsettling Era of Misinformation, Disinformation and Vaccine Hesitancy

Approximately 10% of parents view well-established vaccines such as measles and polio as not being important and 15% of parents expressed concerns about the safety of these vaccines. Parental concerns about the importance and safety of other vaccines, such as influenza and COVID, are greater.

Pharmacists, physicians, and other healthcare providers should be abreast of misinformation and disinformation that circulates about vaccines, understand the common myths that drive vaccine hesitancy, and be equipped to navigate conversations with vaccine-hesitant persons, understanding the principles of motivational interviewing.

At the completion of this activity, the participant will be able to:

1. Define vaccine hesitancy, misinformation, and disinformation.

2. Describe how parental views on vaccines, rooted in misinformation and disinformation, can influence vaccine hesitancy and acceptance.

3. Dispel several common myths and misconceptions about vaccines and vaccine-preventable diseases.

4. Describe the process of motivational interviewing to guide conversations with vaccine-hesitant persons.

5. Applying an understanding of vaccine hesitancy, vaccine myths/misconceptions, and motivational interviewing, counsel a vaccine-hesitant “virtual person” to encourage vaccine acceptance.

6:30 - 6:35 p.m. - Welcome and overview

6:35 - 8:15 p.m - Presentation and discussion 

8:15 - 8:40 p.m. - Panel discussion

8:40 - 8:50 p.m. - Q&A

8:50 - 9:00 p.m. - Assessment and conclusion

Learners must be present for 70% or more of the webinar. Please ensure your screen name accurately identifies you and each learner is logged into the webinar individually to facilitate attendance tracking. The activity evaluation, which includes learning assessment questions, is a requirement for CPE credit to be awarded. There is no minimum passing score required for the learning assessment questions. It is strongly encouraged that all learners participate in the active learning components of the program to gain the full benefit of the educational activity.

ACPE and ACCME are committed to ensuring that accredited continuing education (1) presents learners with only accurate, balanced, and scientifically justified recommendations, and (2) protects learners from promotion, marketing, and commercial bias. The individuals involved with the planning and presentation of this activity have the following financial relationships to disclose:

William Prescott, Jr., PharmD has nothing to disclose.

Howard Faden, MD has nothing to disclose.

Ruth Ngwu, PharmD has nothing to disclose.

Alyssa Wozniak, PharmD has nothing to disclose.

Erin Slazak, PharmD (planner) has nothing to disclose.

This program did not receive any external financial support.

All participants: $45.00

Cancellation:

The Office of Continuing Pharmacy Education reserves the right to cancel live continuing education activities for any reason, including low registration. Registered attendees will be notified in advance with the option to receive a refund or account credit.

Refunds: 

For live webinar activities, no requests for refunds will be honored after educational materials have been disseminated to registered attendees (typically 24 hours prior to the program start). Other refund requests will be managed on a case-by-case basis. Please contact the Office of Continuing Pharmacy Education (contact information below).  

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Minimum recommended system requirements:

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Memory (RAM): 8GB

Storage: Storage requirements are minimal unless materials are downloaded.

Physicians:

Physicians will receive, via email, a certificate of attendance and letter of completion within 48 hours after successful completion of the activity.

Accreditation

The University at Buffalo Jacobs School of Medicine and Biomedical Sciences is accredited by the ACCME to provide continuing medical education for physicians.

Certification

The University at Buffalo Jacobs School of Medicine and Biomedical Sciences designates this live activity for a maximum of 2.5 AMA PRA Category 1 Credit(s)TM.  Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Pharmacists:

The University at Buffalo School of Pharmacy and Pharmaceutical Sciences is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing pharmacy education. This program has been accredited as an application-based activity. Credit will be uploaded to the CPE Monitor to those who complete all components of the activity.  No partial credit will be awarded. 

ACPE UAN 0044-0000-26-003-L06-P, 2.5 contact hours, 0.25 CEU

Please contact us:

Email: pharmacyce@buffalo.edu

Phone: (716) 645-2467